Treating insomnia, as they say, is a lot like herding cats. As soon as we start getting a handle on sleeping better, along comes some situation or circumstance that blows the doors off our ability to get restorative rest, again! When Ambien hit the market, everyone thought that “the insomnia cure” had finally arrived! The slick TV ads showed insanely sleep deprived people waking up in a state of nirvana. I want that! 30 days of free trial and I’m cured forever. Zzzzzzz…..
Continue reading “Insomnia Cure: Does One Actually Exist?” »
By David A. Mayen
Continue reading “The Best Natural Sleep Remedy: It’s Probably Not What You Think.” »
The maker of Ambien has begun a new ad campaign it hopes will reverse a sales slide triggered by reports that some patients couldn’t recall driving or eating while sleepwalking when using the prescription sleep aid.
The campaign Sanofi-Aventis SA launched Wednesday is likely to be the first salvo in what analysts predict will be a fierce advertising war in the market which has seen sales drop in the aftermath of the negative news. Sanofi’s Ambien is expected to have a new competitor by this summer when Pfizer Inc. and partner Neurocrine Sciences Inc. are slated to debut a new pill.
Continue reading “Fox News Report On Ambien Causes Ambien Sales To Drop” »
Continue reading “Sleep Disorder Remedies: What Works and What Doesn’t” »
Arianna Huffington’s Sleep Challenge 2010 is perhaps the most significant wake up call for American women since Gloria Steinem published Outrageous Acts and Everyday Rebellions in 1983. Yet for many women, even with the best of efforts, trying to sleep better still remains a waking nightmare. Pharmaceutical firms sold $ 4.5 billion worth of sleep mediations to us in 2009, while the number of chronically sleep deprived in this country now tops 70 million and continues to climb.
For many women, being asked to adjust their sleep times and drink less caffeine simply rings hollow. They are hopelessly addicted to sleeping pills and hearing of others progress using these “tips and tricks” only makes them feel more left out and alone than they already had been before. This hopeless desperation can be a dangerous thing, because long term insomnia often leads to increased risk for heart attacks, strokes and suicide in females.
Continue reading “Ambien Addiction: Is America One Nation, Under Sedation? (Part One)” »
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